list – Someday Box

The most popular posts here at Someday Box are my deep dive into story structure called Your Story in 12 Sentences.

We love lists. We love step-by-step instructions. We love knowing exactly the right moment to do precisely the right thing so it all comes out right.

[image: formulas]2 + 2 = 4, every single time.

Mix the right amounts of flour, sugar, egg, milk, and whatnot and put it in the oven at this temperature for that long, and it’s a cake, every single time. (Okay, maybe not every single time, but almost.)

Authors are people, and as people, we want checklists and step-by-step instructions, too.

Especially for marketing.

… more … “The Magic Formula for Marketing Your Books”

Your blog and newsletter (oh, please tell me you have both!) are where your fans get to know you as a person and develop the connection which will ensure their fandom for life.

List-growing is all the rage. More more more. Ask these folks “Are you looking for more followers, or better followers?” and they’ll universally say “Both!”

Consider the concept of focus: it’s not possible, with our eyes or our mind, to focus on two things at once. That’s just not what focus means.

[image: photo of crowd http://www.sxc.hu/browse.phtml?f=view&id=965625 by michael lorenzo http://www.sxc.hu/profile/nazreth; photo of glasses http://www.sxc.hu/photo/1415587 by Alfonso Romero http://www.creactionsdesign.com/” width=”440″ height=”128″ class=”aligncenter size-full wp-image-1975]
… more … “Growing Followers”